Partnered with menswear brand “MJU:T,” I co-curated the augmented-reality based exhibition, exclusively shot with iPhone with artist: Liang Su. Played with the homophone of “Silence, Still, Situation and Termination” in Chinese, we brought in immersive and interaction experience to break the boundary between language and art. Not only lifted brand’s awareness, but also attracted Apple CEO’s attention (physically) during his China trip.